Privacy Policy

Last Updated: January 10, 2026

1. Introduction and Scope

Welcome to Bogat Aesthetics & Wellness (“Company,” “we,” “us,” or “our”). We recognize that your trust is fundamental to our business, especially given the sensitive nature of the aesthetic and wellness services we provide. This Privacy Policy governs the collection, use, maintenance, and disclosure of information collected from users (each, a “User”) of the Bogat Aesthetics & Wellness website, mobile applications, and digital services (collectively, the “Services”), including our online booking system, “Shop,” and “VIP Program.”

CRITICAL NOTICE REGARDING MEDICAL INFORMATION (HIPAA): This Privacy Policy applies primarily to information collected through our website, marketing channels, and commercial interactions. Protected Health Information (PHI) that you provide to us in the context of medical treatment—such as during a consultation for Hormone Replacement Therapy, IV Vitamin Therapy, Medical Weight Loss, or in your official medical chart—is governed by a separate federal document called the Notice of Privacy Practices (NPP), in compliance with the Health Insurance Portability and Accountability Act (HIPAA).

• If you are a patient receiving medical services, please refer to our Notice of Privacy Practices for details on how your medical records are protected.
• If there is a conflict between this Website Privacy Policy and the HIPAA Notice of Privacy Practices regarding your medical records, the HIPAA Notice controls.

2. Information We Collect

We collect information that falls into three primary categories: information you provide to us directly, information collected automatically via technology, and information from third-party sources.

2.1 Information You Provide Directly

We collect personal information when you interact with our digital services, such as when you book an appointment, purchase products, join our VIP Program, or submit an inquiry form. This includes:

• Identity Data: First name, last name, date of birth, and gender.
• Contact Data: Email address, telephone number, billing address, and shipping address.
• Financial Data: Credit card details and payment instrument information. Note: We do not store full credit card numbers on our servers. All financial transactions in our “Shop” are processed by secure, PCI-compliant third-party payment processors.
• Account Profile Data: Your username and password (if you create a “Shop” or “VIP” account), purchase history, and VIP Program tier status.
• Wellness Interests & Quiz Data: Information you voluntarily provide in “Contact” forms, “Quizzes,” or “Concern” selectors regarding your interest in specific services (e.g., selecting “Acne & Skin Breakouts,” “Body Contouring,” or “Sexual Wellness”).
  • Advisory: We strictly advise against submitting detailed medical history, diagnoses, or sensitive symptoms through standard website contact forms. Please reserve strictly confidential medical discussions for your secure patient portal or in-person consultations.

2.2 Biometric and Sensitive Data

Certain advanced services offered by Bogat Aesthetics & Wellness involve the collection of data that may be classified as biometric or highly sensitive.

• 3D Body Scans: If you utilize our 3D Body Scan services under “Health Screening & Diagnostics,” we may collect and store data regarding your body geometry, measurements, and topological maps to track treatment progress. This data is classified as Biometric Information. It is used strictly for your treatment and results tracking, stored with high-level encryption, and is never sold, leased, or traded to third parties for marketing purposes.
• Service-Specific Intake: For services such as Hormone Replacement Therapy (HRT), IV Vitamin Therapy, or Medical Weight Loss, detailed medical intake is conducted through our secure, HIPAA-compliant electronic medical record (EMR) system, distinct from this website’s general database.

2.3 Information Collected Automatically

When you visit our website, we automatically collect certain technical data to ensure site functionality and security:

• Device & Connection Data: IP address, browser type, operating system, and unique device identifiers.
• Usage Data: Pages visited (e.g., “Face Aesthetics,” “Body Treatments”), time spent on pages, and clickstream data.
• Location Data: Approximate location derived from your IP address to provide relevant local service information.

3. How We Use Your Information

We use your information for specific business purposes defined by our relationship with you:

• Service Fulfillment: To schedule appointments, process “Shop” orders, deliver gift cards, and manage your VIP Program rewards and “banked” value.
• Transactional Communication: To send appointment confirmations, pre-care/post-care instructions, billing alerts, and account updates.
• Marketing (with Consent): To send newsletters, exclusive VIP offers, and updates about new services (e.g., “New Emerald Laser” or “Glow2Facial specials”) only if you have opted-in.
• Personalization: To tailor the website experience and recommend services relevant to your stated interests (e.g., displaying “Skin Tightening” content if you have viewed “Body Contouring” pages).
• Security & Compliance: To detect and prevent fraudulent transactions, enforce our Terms of Service, and comply with legal obligations.

4. SMS and Mobile Communication Policy (A2P 10DLC Compliance)

Bogat Aesthetics & Wellness respects your privacy regarding mobile communication. This section explicitly governs our use of SMS/Text messaging in compliance with A2P 10DLC carrier requirements.

4.1 SMS Consent

By providing your mobile phone number in our contact forms, booking engine, or VIP sign-up forms, you expressly consent to receive text messages from us. These messages may include:

• Transactional Messages: Appointment reminders, confirmations, post-treatment follow-ups, and billing alerts.
• Marketing Messages: Promotions, VIP specials, and event invitations (only if you have checked the opt-in box for marketing).

4.2 The “No Sharing” Guarantee (10DLC Mandate)

Strict Prohibition on Mobile Data Sharing: Notwithstanding any other provision in this Privacy Policy, we do not share, sell, rent, or trade your mobile phone number or SMS opt-in consent data with any third parties or affiliates for marketing or promotional purposes.

• We will not share your phone number with third-party lead generators.
• We will not share your phone number with affiliate partners for their own marketing use.
• Exception for Service Delivery: Mobile information is shared only with our direct service providers (e.g., our secure SMS software platform) solely for the purpose of facilitating our communications with you. These providers are contractually bound to keep your number confidential and are prohibited from using it for their own purposes.

4.3 Opt-Out Rights

You may opt out of receiving text messages at any time by replying STOP, CANCEL, or UNSUBSCRIBE to any message you receive from us. You may also contact us directly at [Insert Phone Number] to be removed from our lists.

5. Disclosure of Information

We may share your non-mobile information with third parties only in the following limited circumstances:

• Service Providers: We share data with trusted vendors who assist in our operations. These vendors are authorized to use your Personal Information only as necessary to provide these services to us:
  • Booking Platforms: To manage your appointments and schedule.
  • Payment Processors: To facilitate secure transactions in our Shop.
  • Shipping Partners: To deliver products purchased online.
  • Marketing Platforms: To send emails (excluding mobile opt-in data sharing).
• Legal Requirements: We may disclose information if required by law, subpoena, court order, or to protect the rights, property, or safety of Bogat Aesthetics & Wellness, our patients, or others.
• Business Transfers: In the event of a merger, sale, or acquisition of Bogat Aesthetics & Wellness, customer information may be transferred as a business asset. However, the “No Sharing” guarantee for mobile data will remain in effect or you will be notified of any changes.

6. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to enhance your experience and analyze website traffic.

• Functional Cookies: Essential for the Shop and booking system to function (e.g., keeping items in your cart).
• Analytics Cookies: Tools like Google Analytics help us understand how users navigate our site (e.g., identifying that the “Medical Weight Loss” page is a high-traffic area).
• Marketing Pixels: We may use pixels (such as the Meta Pixel) to measure the effectiveness of our advertising.
  • Privacy Control: We do not use tracking pixels on pages where you are logged into a patient portal or where highly sensitive health data is displayed.
  • Your Choices: You can control cookies through your browser settings. However, disabling cookies may limit your ability to use the Shop or Booking features.

7. Third-Party Links and Social Media

Our website contains links to third-party websites, including financing partners (e.g., CareCredit, Cherry) and social media platforms (Instagram, Facebook). Clicking these links may allow third parties to collect data about you. We do not control these third-party websites and are not responsible for their privacy statements. We encourage you to read the privacy policy of every website you visit.

8. Data Security and Retention

We implement industry-standard administrative, technical, and physical security measures to protect your personal information. This includes SSL encryption for our Shop, secure servers for our databases, and role-based access controls for our staff.

• Retention: We retain your personal data only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.
• Biometric Retention: Data from 3D Body Scans is retained only as long as you are an active patient receiving relevant treatments, or for a period of three (3) years from your last interaction, after which it is permanently deleted.

9. Children’s Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so that we can take steps to delete such information.

10. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights regarding your data:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Correction: Request correction of inaccurate data.
• Right to Deletion: Request deletion of your personal data (subject to legal retention requirements for medical records).
• Right to Opt-Out: Opt-out of marketing communications.

To exercise these rights, please contact us using the information in Section 11.

11. Contact Us

If you have any questions about this Privacy Policy, our data practices, or our compliance with 10DLC or HIPAA standards, please contact us:

Bogat Aesthetics & Wellness 

800 N Federal Hgw
Unit 805
Hallandale Beach FL, 33009

[email protected]
(954) 900-9090